Beat 102 103       

Beat 102 103 is the first of a new tier of radio stations which is neither local nor national – it’s regional. It is the only station licenced to cover counties:

• Wexford
• Waterford
• Carlow
• Kilkenny
• South Tipperary.  

Soon after its launch on July 1st 2003, it established itself as the market leader among young adults across the South East.  The station is music driven with a broad mix of new and recent music which our target audience has told us they want to hear. Added to that, we offer news and talk programming relevant to young adults. 

Beat 102 103 is now the most powerful and effective advertising medium in the region as it delivers the largest audience of any radio station in the South East.

BEAT STATS:

FIVE Counties  ONE Station

Beat 102 103 now delivering 128,000 (33%) adult listeners each week and market leader in the 15-34 age group.

WE ARE CONSISTENTLY AHEAD OF 2FM AND TODAY FM IN BOTH 15-34’S AND THE ALL ADULT MARKET.

Overall, Beat 102-103 has remained steady among adults with 20% tuning in each day; that equates to 77,000 adult listeners every day. 

DID YOU KNOW BEAT 102 103 has 128,000 listeners weekly?

Weekly Reach Stats

• Of the 128,000 listening to Beat 102-103, 60,000 are male, 68,000 are female

• 62,000 are housekeepers as in they do the shopping in the house

• 55,000 are married

• 74,000 are single

• 27,000 are working women

Take a minute and reflect who in this group do you rely on most in your company?

DID YOU KNOW BEAT 102 103 has 33,000 listeners weekly in COUNTY WEXFORD?

• All Adults (anyone above the age of 18years)

• 30% of the population who listen to radio choose Beat 102 103 that equates to 33,000

• 15-34years = 61% of the population who listen to radio 24,000

• 20-44years = 41% of the population who listen to radio 21,000

Worth noting for Wexford, South East Radios ‘All Adults’ figure is 64,000, however, 48,000 of these are over 36 years.

• Only 7,000 daily listeners under the age of 36years choose South East Radio

• Only 3,000 choose RTE1, Only 9,000 choose RTE 2FM  and Only 10,000 choose Today FM  

DID YOU KNOW BEAT 102 103 broadcasts in five Counties of the South East?

Waterford, Wexford, Carlow, Kilkenny and South Tipperary

DID YOU KNOW YOUR COMPANY CAN ADVERTISE ON BEAT 102 103

every weekday in one month for as little as €400 plus VAT?

20” (up to 60 words) x 20spots €600 plus VAT
30” (up to 80words) x 20 spots €700 plus VAT

Packages are based on a commitment min of three months.

Simply contact Catriona Whelan on 086-3834105 or Catriona.whelan@beat102103.com to book your “One a Day” Today.

Our market share also remains strong at 11.4%.  This means that people are choosing to listen longer to us!   (Source –JNLR-TNS/MRBI February 2009)